Artificial Intelligence
Artificial intelligence in business: start with the problem, not the tool
Conversations about AI in companies almost always start with the tool. They should start with the process it is meant to accelerate.
10 de maio de 20265 min
Illustrative content. The real publication is coming soon.
When a company asks 'how can we use AI', the useful answer is rarely a tool. It is a question: in which process does AI create clear value?
AI does not fix a badly designed process. Automating without redesigning simply accelerates the problem. Simplify first, automate second, apply AI where it genuinely replaces manual work, that is the order that tends to work.