About Apriori

Consulting built for the Angolan reality.

A consulting practice in strategy, finance, processes, data and AI: close to the client, practical and driven by measurable results.

Purpose

We turn processes, data and technology into better decisions.

Apriori was born from experience built up in finance, management control and consulting, in national and multinational companies across Angola, Brazil and Portugal.

We are not here to sell tools. First we understand the problem, then we structure the process, organise the data, implement the solution and measure the results.

Carlos Araújo
Founder
Carlos Araújo

Over 25 years of experience in finance, audit, management control and consulting. Trainer and lecturer. Hands-on specialisation in processes, data, automation, Power BI and AI.

How we work

Principles

01

Understand before automating

A badly designed process, once automated, only accelerates the problem.

02

Measure before deciding

A decision without numbers is an opinion. A data culture starts at the top.

03

Simplify before scaling

Scaling complexity is expensive. Simplifying is the cheapest step.

04

Enable people

A solution is only sustainable if the team can maintain and evolve it.

05

Fit the client's reality

No two companies are alike. Neither are two solutions.

Presence

Based in Luanda, with an international outlook

Luanda, Angola. Carlos Araújo's experience in Angola, Brazil and Portugal brings international good practice adapted to the local context, without imported solutions that do not work in the Angolan reality.

Areas of expertise
  • Strategy and Finance
  • Management control
  • Processes and internal control
  • Power BI and dashboards
  • Process automation
  • Artificial Intelligence
  • Corporate training
  • Tailor-made web applications

See how we can support you.

A short initial conversation is usually enough to tell whether there is room to work together.